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Making country branding work for trade: ITC Executive Director on meeting with Prime Minister of Madagascar

Stories & Blogs ITCMar 04, 2026(Speech )

"Tourism makes up 10% of the global economy, and it’s a key driver of sustainable economic growth for many developing countries, especially small island developing states."Pamela Coke-Hamilton, Executive Director, ITC

From data to decisions: strengthening health security in Africa

Stories & Blogs WHO-AfricaMar 03, 2026(News )

Across the African region, health threats are increasingly being detected early, bolstering measures to protect communities. To further reinforce health emergency preparedness, the World Health Organization (WHO) Regional Office for Africa today launched

How the African Trade Observatory strengthens trade policy.

Stories & Blogs ITCOct 15, 2025(News )

As Africa moves forward with the implementation of the AfCFTA, policymakers need robust, data-driven trade tools to monitor the state of intra-African integration.

Flipping the script on critical raw materials: ITC Executive Director on Africa’s role.

Stories & Blogs ITCOct 15, 2025(News )

No more “Scramble for Africa”: We need to flip the script. In the global conversation on critical raw materials, Africa needs to see itself as the prize.

Small businesses make waves at Intra-African Trade Fair

Stories & Blogs ITCSep 23, 2025(News )

African small businesses are rewriting the rules of trade, and this year’s Intra-African Trade Fair (IATF) in Algiers proved it.

Can ethical textiles from the Global South shape the future of fashion?

Stories & Blogs ITCSep 05, 2025(News )

At the Future Fabrics Expo 2025, traditional craftsmanship meets modern sustainability in a powerful showcase of ethical textiles and handcrafted products.

No Coast, No Limits: How Landlocked Countries are Turning Barriers into Bridges

Stories & Blogs UNSDGAug 06, 2025(Story )

For nearly a billion people living in landlocked countries, every journey to the outside world is a long one.

ITC SheTrades and Visa expand partnership to support women and youth entrepreneurs in sub-Saharan Africa.

Stories & Blogs ITCJul 28, 2025( Press Release )

The International Trade Centre’s (ITC) SheTrades initiative and Visa announce a regional capacity building programme to support women and youth-led businesses in Kenya and South Africa, expanding their partnership into sub-Saharan Africa.

From maritime to Blue economy: Transforming Cabo Verde’s fisheries Sector

Stories & Blogs UNSDGJul 04, 2025(Story )

Sustainable practices, value chains, and inclusive growth are shaping Cabo Verde’s ocean-based development.

Why Small & Medium Business are the Overlooked Powerhouses of Development.

Stories & Blogs UNSDGJun 27, 2025(Story )

In the global economy’s fast-moving engine, one force consistently delivers outsized impact—yet rarely gets the spotlight: Micro-, Small, and Medium-sized Enterprises (MSMEs).